News RSS



How Corporate Clothing Benefits Your Brand Identity

The purpose of building a brand is to create a distinct and lasting impression of your company. Effective branding creates a unique, persistent visual identity that people associate with quality, personality and legitimacy. If you assess the purpose of most branding strategies, it’s evident how effective corporate clothing is in creating a strong, inviting brand identity to both clients and employees. From an internal perspective, corporate clothing can have an impact on your workforce which can flow into the branding objectives of your organization. Providing team uniforms for employees will lift morale and pride amongst staff which ultimately leads to strengthening the company brand they belong to. The most significant advantage of corporate clothing is it helps to build a...

Continue reading



Joshua Zaporzan: CEO and Co-Owner of Longball Athletics

Longball Athletics is excited to announce and welcome to the team, Joshua Zaporzan, as CEO and Co-Owner. Longball is a Canadian golf and lifestyle apparel company which offers uniquely designed trendy golf apparel and accessories for Men and Women. The lifestyle brand was built for professionals and everyday golfers, promoting a work hard and play harder lifestyle before, during and after a round of golf. Longball is breaking the traditional mold of golf, making the brand an essential part of everyone’s lifestyle.   Joshua Zaporzan graduated from the Asper School of Business in 2016 with a Bachelor of Commerce Honors Degree and a major in Entrepreneurship. He has worked in the golf industry for the past 10 years, most notably as the...

Continue reading



The Longball Lifestyle

You may be asking yourself "What is the Longball lifestyle?" The Longball lifestyle is having a passion for the game of golf, a never-ending thirst for adventure, a desire for fashion and always a positive attitude. The Longball lifestyle is a choice to live life to its fullest. Whether you’re teeing it up with the buds, knocking a few back on the 19th hole or heading out on a road trip, it’s the Longball lifestyle choice. Lifestyle choices can take you around the world, down the fairway or across the street. No matter where they take you, fresh LB gear, clean swag and an adventurous mind will open up endless opportunities. We cultivate POSITIVE, HONEST relationships, with our customers and...

Continue reading



8th Annual Charity Golf Tournament

Alberta, Canada – May 9th, 2018. We are excited to announce that we have partnered with the Concorde Group for this year’s golf tournament! National on 8th and National on 10th will be the host locations for the tournament’s night before mixer, pre-round breakfast, and post round after party. With the sponsorship finalized, Natalie Alexandre, Senior Manager of Business Development and Events, mentioned, “The Concorde group is proud to sponsor the 8th Annual Longball Open this June in support of KidSport Calgary. The Longball tournament is a great occasion to bring together sunshine, beers, golf and local business to give back to our community. We are excited to raise some funds and support this June, see you on the course!” For...

Continue reading